This is how AI will let marketers be marketers again

AI may never be able to understand the full spectrum of human emotions, but it surely understands performance and that’s the most straightforward fact of a tool that sometimes feels unnecessarily hard to understand.

This is how AI will let marketers be marketers again

AI may never be able to understand the full spectrum of human emotions, but it surely understands performance and that’s the most straightforward fact of a tool that sometimes feels unnecessarily hard to understand.

What kind of ads can Adext AI work with?

Increasing your Google and Facebook Ads conversions with Artificial Intelligence closer than ever thanks to Adext AI. But if you’re here, you probably already know this… still, lets recap: 

5 AI-Powered Apps To Deliver More Personalized Experiences

When mass media was invented, increasing its levels of personalization always seemed like an enormous task. How can you speak more directly to an audience of millions when they have no apparent similarities other than the fact that they decided to see or listen to the same show? In this context, it comes as no surprise that AI and machine learning have captured the attention of the marketing industry as a whole… since they’re able to predict behaviors and give personalized recommendations.

Artificial Intelligence Ad Tech Is Disrupting The Online Marketing Process

Ad Tech has a true case of AI fever. In such a fast-paced industry, where innovation is driven by trends like brand safety, programmatic TV and header bidding, artificial intelligence (AI) and machine learning (ML) have become the go-to warriors if you want to enhance results.

 

This Is Why Artificial Intelligence Is Rewriting The SEO Landscape

Google implemented 1,653 launches, 9,800 live traffic experiments, 18,015 side-by-side experiments and 130,336 search quality tests in 2016. In 2017, there were five confirmed updates and a bunch, many of which were algorithm updates, have been rolled out in 2018.

Digital Branding Campaigns Vs. AI-Powered Conversion Campaigns

It is the general consensus that we spend a lot on digital campaigns. It’s estimated that in 2018, media ad spending worldwide will total $628.63 billion.

How Artificial Intelligence Is Shaping Conversion Marketing (For Good): 5 Use Case Examples

According to Webopedia, conversion marketing is:

“often used to describe the act of converting a customer who browses your site to a paying customer.”

11 Artificial Intelligence Movies You’ll Definitely Love To Watch

For bad or for good Artificial Intelligence (AI) is definitely a reality.

Why Ad Tech AI Is The New Face of Performance Marketing

Performance marketing has given us the ability to measure everything—more precisely—from brand reach to the conversion performance of a single ad.

It has helped us optimize our campaigns to achieve the best cost per acquisition and a genuinely impressive ROI. 

How Artificial Intelligence is Revolutionizing Digital Marketing

AI tools are revolutionizing digital marketing like never before. This is how they’re doing it.

How You Can Leverage AdTech AI To Discover The Ideal Creative-Audience Matches For Your AdWords and Facebook Ads

If a company wants to be more agile when personalizing and optimizing its creative content, then it needs a new approach and technology to connect better with its best audience.

How To Make Your Facebook Ads, AdWords Campaigns More Creative With Artificial Intelligence

When you're working on ad campaigns at your company or digital advertising agency, do you ever wish the process was less complex, and more, well... creative?

How Programmatic Advertising & AI benefit AdWords, Facebook Ads And Advertisers

Investors are so scrambling to get their money into marketing automation and optimization tools, so the fact that they’re buying technologies that leverage artificial intelligence (AI) this year is no real surprise.

Why Artificial Intelligence (AI) Is The Future of Video Marketing

The profound impact of artificial intelligence (AI) on digital marketing efforts to date is something no marketer will dispute.

3 Ways Your Digital Agency Can Add Value In An Artificial Intelligence (AI) Era

“Dig the well before you are thirsty”, goes the Chinese proverb.

How To Avoid Blockbuster's Fate Through Artificial Intelligence Ad Tech

At its peak in 2004, Blockbuster, the enormous video-rental chain, set up a mail-delivery service. Netflix watched its stock price tumble. And though Netflix had invented the business during the late 90's, Blockbuster had over 9,000 stores. It was Netflix' biggest threat.

Fake Artificial Intelligence (AI) Vs Real Autonomous AI: How To Tell The Difference Between The Scammers & The Real Deal

Everyone knows that Artificial Intelligence (AI) is a big thing and almost every single tech company in the world seems to be riding that hype wave.

Artificial Intelligence And The Future Of Marketing And Advertising Jobs

If you’re one of those people who’s up to date on the big advances that artificial intelligence (AI) has promoted in digital marketing, you’ve probably already come up with a couple questions like:

What is Next Generation Ad Tech AI?

If you’ve been following along you’ll know that we refer to Adext AI, an audience management as a service as next generation ad tech AI and while that sounds pretty cool (and it is!) we’d like for you to understand what exactly we mean by that. More specifically, is Adext using real AI? What was the previous generation of ad tech AI and how is Adext different?

9 Applications Of Artificial Intelligence In Digital Marketing That Will Revolutionize Your Business

We’ve already posted articles on this topic before, like The Most Surprising Applications of Artificial Intelligence That You’ve Never Even Thought Of and 10 Artificial Intelligence Technologies That’ll Rule 2018. So now, the question we’re asking marketers is: How will artificial intelligence (AI) affect digital marketing in 2018?

14 Applications Of Artificial Intelligence That You’ve Never Even Thought Of

You probably already know that some of the applications you use every day use artificial intelligence, such as Netflix, Spotify, and Siri, among others. Or maybe you’ve heard of robots that play chess, poker, and other board games better than any human could.

Why Machine Learning Is Changing The Advertising Industry

There is a lot of hype about machine learning (ML). In fact, it is one of the hottest business topics right now. But when you look past the hype, ML’s wide range of practical applications for media professionals, sellers, and shops are only too obvious.

This is how Adext AI can get you superior digital advertising results

First, we take existing data from your digital advertising management platforms, like Facebook Ads Manager and Google AdWords.

And we ask you to specify which ads or ad groups you’d like our AI software to copy. It’ll set a specific demographic budget for each and you’ll be able to specify how long you’d like it to manage your budget.

Digital Advertising Is Not The Same Anymore. Find Out What's The New Hype!

The last few decades have turned the business world upside down. For better or for worse, everything has changed. 

Recent Posts

This is how AI will let marketers be marketers again

AI may never be able to understand the full spectrum of human emotions, but it surely understands performance and that’s the most straightforward fact...

Read more

What kind of ads can Adext AI work with?

Increasing your Google and Facebook Ads conversions with Artificial Intelligence closer than ever thanks to Adext AI. But if you’re here, you probably...

Read more

5 AI-Powered Apps To Deliver More Personalized Experiences

When mass media was invented, increasing its levels of personalization always seemed like an enormous task. How can you speak more directly to an audi...

Read more

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When the average enterprise is using about 91 marketing ad tech services in its toolbox and still not getting the results they want, doesn’t it seems ...

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E-Guide: How Does Adext’s Ad Tech AI Work?

Discover how Adext’s AMaaS (Audience Management as a Service) uses machine learning to find the most profitable audience for any ad.

Download it here!