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How Programmatic Advertising & AI benefit Google Ads, Facebook Ads And Advertisers

How Programmatic Advertising & AI benefit Google Ads, Facebook Ads And Advertisers

Investors are so scrambling to get their money into marketing automation and optimization tools, so the fact that they’re buying technologies that leverage artificial…

Adext June 26, 2018
How Programmatic Advertising Has Changed The Online Advertising Landscape

How Programmatic Advertising Has Changed The Online Advertising Landscape

Programmatic ad buying is using software to buy digital advertising. It differs from traditional methods with their requests for proposals, tenders, quotes and human…

Adext June 20, 2018
3 Ways Your Digital Agency Can Add Value In An Artificial Intelligence (AI) Era

3 Ways Your Digital Agency Can Add Value In An Artificial Intelligence (AI) Era

“Dig the well before you are thirsty”, goes the Chinese proverb. How does this apply to your digital agency? For agencies, this has never been better advice.…

Adext June 3, 2018
Why Social Ads Work

Why Social Ads Work

Around half of all CMOs are investing in social: between 49% and 57% of CMO’s marketing budgets involved a spend on social ads in 2017, according to Deloitte Digital.…

Adext May 1, 2018
4 Key Tips To Make Sure You Stay Ahead in Digital Advertising

4 Key Tips To Make Sure You Stay Ahead in Digital Advertising

How do you find out how to optimize header bidding better than anyone else, before anyone else? Or find the most efficient method of A/B testing ad units and ad…

Adext April 22, 2018
Digital Advertising Is Not The Same Anymore. Find Out What's The New Hype!

Digital Advertising Is Not The Same Anymore. Find Out What's The New Hype!

The last few decades have turned the business world upside down. For better or for worse, everything has changed and Digital Advertising is not the exception.  With…

Andric Pasillas R. March 7, 2018
What Is ROI In Digital Marketing And How To Calculate It

What Is ROI In Digital Marketing And How To Calculate It

You probably already know about all the benefits digital marketing offers. But if you've come here by pure chance and you'd like to find out if digital marketing…

Andric Pasillas R. March 7, 2018
6 Marketing Strategies To Increase Your Sales This Christmas

6 Marketing Strategies To Increase Your Sales This Christmas

 With the exception of the Grinch, we all love Christmas. It’s a time to give, love, enjoy and be with those we love the most. And for brands, it’s a very…

Natalia Maynez C. December 6, 2017